Customer Signals
Monitor the Voice of Your Customers in Real Time.
Most social listening platforms are focused on monitoring “every social conversation” for keyword mentions and specific #hashtags. While this data is interesting for social insights, it isn’t targeted and focused on your actual customers.
By linking your CRM to real-time social data, SpotRight turns these insights into action by identifying your brand ambassadors and at-risk customers to increase customer loyalty and reduce churn.
Although our technology may be complex, the process is simple:
Customer Insights
Discover The Social Interests and Brand Affinities of your Customers
Every day, your customers are sharing their interests and brand preferences through social media. How can you tap into this data to better market to them?
By linking your CRM to the social behaviors of your customers, SpotRight identifies your customers’ favorite brands, their top interests, and their connections to your top competitors.
Fortune 500 companies have used our Customer Insights Solutions to improve customer retention, increase sales, and acquire new customers.
- Fastest, best way to affordably tap into your “Social Voice of Customer”
- Benchmark how your customers are engaging on social with your brand vs. your competitors
- Activate influential Customer Advocates who can drive viral sales
Powerful, Flexible Solutions for Customer Insights:
Technology
A Cloud-Based Data Acquisition & Analytics Platform
SpotRight’s GraphMassive™ data asset is a dynamic map of billions of consumer relationships and interests across social media. GraphMassive is built specifically for data-driven and brand marketers who want to activate social insights on their existing customers, reduce churn, and acquire new customers.
With over 300MM scored profiles and 10+ billion connections, GraphMassive is the largest consumer graph database of scored profiles anonymously linked to offline data.
GraphMassive by the Numbers:
- 300MM Scored Profiles
- 10+B Social Graph Relationships
- 55MM Consumer Profiles linked to Individual level data
- The industry’s only searchable consumer graph
SpotRight Team
Ed Messman
CEO & Co-Founder
Dave Angulo
CTO & Co-Founder
JP Lind
SVP Business Development & Co-Founder
Lanny Ripple
VP Engineering
Recent Posts
Customer Insights: The Brand & Interest Graph
Use Case Overview: Recently, we were asked to analyze the social followers of a top CPG brand in order to […]
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Two Networks are Always Better than One, Right?
In our most recent posts, we learned that the followers of luxury brands on Twitter are more likely to make […]
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Do Pins = Purchases?
In recent posts, we’ve taken a look at actual purchase behavior of Twitter consumers following luxury brands, as well as […]
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Social Cage Match: Tesla vs. Audi
Last week, we took a look at a group of the top luxury brands on Twitter, and analyzed the demographic, purchase, and […]
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