Todd Greer on the Marketing Dynamics of Social Media

Todd Greer on the Marketing Dynamics of Social Media

An Executive Q&A with Arkansas Business and our CEO, Todd Greer. In this interview, Todd explains the difference between offline consumer data and the dynamic world of social data, and explains how SpotRight helps clients understand audiences to turn them into...
How Loyal Are Comic-Con Fans?

How Loyal Are Comic-Con Fans?

Despite the plethora of comic based shows and movies, are fans loyal to those characters across all mediums? If you have a passion for superheroes, mythical stories, big-time TV shows and movies or, of course, comics, then you know Comic-Con International is hitting...
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